font crush . Portagol

Font Crush alert! Lately I’ve been so enamored by the PORTAGOL ITC font. Stencil-type fonts aren’t always cool, but I love the narrow scale of this one and the uneven-ness of the lines. It just reminds me of literal hand-stenciling — hand-crafting, hand-built. That’s a lot to ask from a digital font ;). I used it this summer as part of this logo for a client’s Low Country-themed food and beer event, and I’ve been looking for excuses to use it ever since. [And I’m not above manufacturing an excuse!] If you’re looking for a look that’s crafty and earthy, mixed with a little grunge, this may be a good download.

one patriotic thing

Happy Flag Day! The American flag is sort of a landmark of branding design, isn’t it? Bold, simple, representative of way more than the shapes comprising it, often evoking strong passion wherever it is depicted. Even when the shapes and forms are changed from the original, the simple message still remains.

I’ve always like this American flag print from House Industries (an American icon, in itself) featuring the Goliath font from Photo Lettering, Inc. American-drawn.